Work and career is important for every person, as we spend one-third of our life in our working environment. Numerous market research studies show that businesses benefit from encouraging diversity in the workplace, and from directly addressing LGBT (Lesbian, Gay, Bisexual and Transgender) market segments. The estimated Polish LGBT market potential can be concluded as a market segment of 2.4 million customers with the buying power of over 20 billion Euros.

LGBT Business Forum is a Polish non-governmental organization raising awareness and working for equality and non-discrimination of LGBT people in the workplace

The LGBT Market and Workplace Research will stay opened 2 weeks longer

Great support of the research was the deciding factor in extending the time for collecting answers from LGBTQ individuals until 15th of April 2015.

Postponing the dead-line is an effect of many news answers being given in the research every day. On the ankieta.lgbt.biz.pl many new people decided to share their stories with us thanks to a great support of LGBT-focused media that we acknowledged within past few weeks. The Board of the Foundation decided to give a chance to answer to all of those people that weren’t aware of the research before.

We’re hoping to top the number of answers given during the last year’s research - said Jej Perfekcyjność, Chair of the Board of the LGBT Business Forum Foundation. - But even at this very moment we know that the results already are very interesting and will give an exciting insight into the situation of LGBTQ persons in Poland. We can’t wait to share those data with everybody.

Click to go to the research form

Click to go to the research form

This research is a annual project of the Foundation started in 2014. It allows people from the LGBTQ community to answer honestly to questions regarding their workplace but also lifestyle and financial situation. The research was consulted with a dozen of LGBT charities in Poland. The results of it will be published and announced during the annual LGBT Business Forum conference in June 2015 – during the Equality Parade Festival 2015.

On the ankieta.lgbt.biz.pl site individuals can answer the research questions (polish only).

The launch of the “LGBT market and workplace research in Poland 2015”

The research is open until the end of March for all LGBT people in Poland. It will allow us to evaluate and analyze the actual situation of polish LGBT community in business context.

The important part of the survey is the appreciation of those companies, which act and make visible their efforts for equality of LGBT people as consumers and their employees. During the Equality Week and during the “Rainbow Bee Award” Gala the prizes will be presented to most LGBT friendly companies operating in Poland, based on the results of the research. We encourage all non-heteronormative persons to participate in this unique survey.

This is a continuation of a project launched in 2014 which allowed us to present the first ever report of LGBT community in regards of workplace and as consumers. The 2015 survey focus is on the LGBT issues in the financial sector.

-> To participate in the study, visit ankieta.lgbt.biz.pl (Polish only)

Media partner of the research is queer.pl.

Video message from Ulrike Lunacek for LGBT Business Forum

Vice-President of European Parliament Ulrike Lunacek prepared a video message for the conference organized by LGBT Business Forum entitled „LGBT rights and economic growth – a union of equality?”. The event took place in the Austrian Forum of Culture in Warsaw on the 13th of June 2014.

 

LGBT Business Forum 2014 Awards’ ceremony took place

Bees are hardworking and they are team players. They are determined and do not waste energy on matters not related to work. In a beehive, every pair of wings and every single leg are equally important. In human structures the situation varies ? sometimes the talent and qualifications of an employee are not valued highly enough. It often happens that prejudices get the upper hand, and it turns out that the hidden „values” include „proper” psycho-sexual orientation and gender identity – features which have nothing to do with the duties performed. Not only is discrimination unjust, it is simply not economically viable. There are still companies in Poland which need to discover this fact. This is why we have set up the Rainbow Bee Award – awarded to a company where the matter of equality is taken seriously, and where the diversity standards, relating also to LGBT employees, have been introduced; a company where you can be yourself during the recruitment process, because, even if you are a nonheteronormative person, this fact will have no influence on whether you are hired or not; a company in which, when asked by the boss about whether you are rested after the weekend, you can easily answer: „Yes, because I had a great time at the Pride Parade”; a company, which is seen as friendly also by LGBT customers.

The Rainbow Bee Award has been established by the LGBT Business Forum Foundation, which works towards promoting the benefits resulting from diversity in workplace, for both companies and employees. It is awarded yearly during the Equality Week.

More pics from the ceremony

The Rainbow Bee Award has been granted to …

Google Poland Barefoot Wine British Council Polskie Linie Lotnicze LOT

The Rainbow Wasp Award

The Rainbow Wasp Award is a motivational award which goes to a company still in need of realizing, that it is worth having the workplace free of discrimination based on sexual orientation or gender identity. Just as wasps do not enjoy a good reputation among people − neither do some companies among the LGBT community. There are some companies, which do not seem to notice that not all customers are heterosexual and that sometimes reflecting this diversity in the company’s offer would be advisable. There are others, which take it for granted that all their employees are straight, and hence, direct multiple benefits to those employees only. Many companies practise the „pink washing”, which means that their actions towards the LGBT community are not credible and are used only as a marketing device to improve the company’s image. The time has come to change it! We would like the company stung by the Rainbow Wasp to undergo a positive shake-up. The Rainbow Wasp Award is supposed to function as an exclusive invitation to a training in the LGBT issues in employment and business.

The LGBT Business Forum Foundation awards this award believing that the Rainbow Wasp−labeled company will make use of the invitation and undergo an antidiscrimination „facelift”. It would be even nicer to see this company receive the Rainbow Bee award next!

The Rainbow Wasp Award has been granted to …

IBM